What's going on pop here super excited is Bryce. The whole idea is of Capital University is for Bryce to learn the money and business behind how to build generational wealth. We're going to talk about everything from investment strategies to going over the different businesses that he's building and then also bringing on Experts who have various.
Nice and kind of give us a crash course on it. So we're excited that you guys are all here.
So I am Bryce Hall. I am 21 years old. This is mainly I'm sure most of the viewers that know me they know who I am and how stupid and crazy I can be sometimes but to your viewers, I am a 21 year old social media Entertainer. I wouldn't say influencer because the things I do online are not to influency, but yeah, I have I have a
Couple things that I'm working on I have my energy drink any energy. I have my party animal university apparel line. It's doing like a million per quarter right now. It's it's pretty successful. But at the end of the day social media people right now are just the athletes of the internet and according to studies. What was it like 70-something percentage of athletes after five years ago broke, so I don't want to be one of those guys. Absolutely
and I think what's so crazy about this.
You've got this massive audience, right and from my side. I've got a much more Niche audience in the kind of finance and business world. I've spent the last number of years building software companies working at Facebook Snapchat. And then over the last four years have invested over a hundred million dollars in early-stage companies. So I think part of the the benefit of this is I'm going to learn a ton of about you and kind of how the young creators are are building their businesses and then hopefully I can help you kind of navigate some of the the challenges. I think we said,
The challenges of being Young Rich and Famous, which is a pretty good spot to be in right now.
This is going to be also a great way for a lot of the viewers watching to if you want to start social media or if you want to get into investing. This is like a great learning experience and I'm super excited to start this podcast. You tell them a little bit about yourself. My viewers probably don't know you but you're a fucking baller. So just tell them like what just tell them what you do a little bit
absolutely. So I was a military for six and a half years to deployment overseas.
Built and sold to small technology companies worked at Facebook and Snapchat and then I've been investing full-time since 2016 and invested over a million dollars in early-stage companies over the last four years. And so it's pretty cool to be able to find Founders early given Capital watch them build a business and be a part of that journey and hopefully Bryson are going to find some of those as we kind of go through this podcast over over the coming
months overall consensus guys all the viewers out. There. He is a baller
So I want to be like that. So
let's talk a little bit about just how big is your following right people here. Oh, he's got a large falling. How big is this
thing? I think I have 25 million followers across all platforms added together. Okay Tick-Tock being my
highest and like break me down from Tick Tock YouTube and other platforms. So Tic Tac, I
think I've 15 million YouTube 3 million Instagram 6.5 million.
Twitter winner 1.2 million. Yeah, so it's like it's pretty crazy. I have a lot of followers across all platforms.
So you got 25 million followers. This is like this is real. They're highly engaged. I've seen it as you tweet and post and do all this stuff. Let's talk about how do you you and people in your position make money, right? So a lot of people say we know that they're making money but how exactly is that happening? So what is the business behind Bryce Hall?
So most social media influencers make most of their money.
A off brand Deals. They they don't really have a steady source of income. They only have brand deals and then they have their YouTube AdSense checks and then March that's it for me. That's like for the average influencer. That's how they're making money. I want to do a different and I have been doing different II went down the path of I don't care about the YouTube AdSense. I want to develop a strong fan base people who like me for me.
I don't want to hide anything on the internet and I want I just want to build something big and I want to cause a dent in and social media. Alright,
and so walk me through like let's do maybe a not popular person on social media with an audience a you know, semi popular and then somebody who's at the top of the game. Like what's the spectrum of how much money these people are making?
Okay, I'll give it like an example. So the hype house there a rival house to the sway house, which is us
I'm going to say their top earning influencer within that house is probably a guy named Thomas petrow. He makes around 70 km month just off of YouTube. He doesn't sell merch so he doesn't make any money off of March and then an occasional brand deal that will post on on Tick-Tock. He actually does, you know Bing energy. Yep. All these kids are selling their souls to bang energy. They're just like getting ripped off. It's so funny to watch. That's why I created my own energy drink
Any energy qapla any energy by the way, it's really good. I'm not just saying that because it's my energy drink or anything, but it's actually way better than bang.
We're going to document the rise of Annie on this podcast.
Yeah. I know. I want this to be huge man. And I am very confident that it will be so Thomas per Tick Tock. I know he's making 10K a post off of the bang energy promos and then he makes a 70k off of YouTube. So I'm gonna guess yourself.
That and then like an occasional Brando here and there he's making like a hundred care month hundred fifty Max he along with many other influencers like to really prove that they're making a shit ton of money or like a shit ton. I mean granted a hundred 50k a month. That's that's great. That's like that is really good. That's more than most people make in a year, but when you spend it like an idiot and you're buying like McLaren's Porsches
I ate soooo, like just cash. I look at these kids and I'm like, oh my God, they're so there's those do but they don't they don't understand that that social media this Poppin time that they're in isn't going to last forever. And right now when you're at the top this is when you're going to be making the most money, you just got to find a way to like sustain it and I don't think they haven't had the Awakening yet. And it's they're in for a rude awakening when when they're not
open anymore and they're not making a hundred fifty k a month. I don't want to do that. I've been actually like really good with saving my money. I've been doing social media for seven years. So I know what it feels like to not make money. I know what it feels like to make money but watching them do that. It's just like I want to pull my hair out of Mike why are these kids will stop it, you know, he's gonna do it. But so let's talk about
your merch because I think that part of understanding. Okay. I've got a big audience. I'm not
Monetize through YouTube through the AdSense. So I've got to figure out other things that are sustainable right in part of the reason that when we first started talking about potentially doing this, I was really impressed with what you're building businesses your you own equity and real things that you're able to kind of continue to build. Even if you lost one of the platform's you've got your other platforms, you can kind of continue to build wealth talk about your merch business in the party and animal University kind of line you've got
so right now party animal University is just an apparel line it only has like
Clothing stuff we are eventually turning that into a legitimate website a legitimate business. We're going to have all the podcasts on it. We're going to have like a website modeled exactly like a university because it's called party animal University. It's going to be sick, but that's that's later down in the future. But right now party animal University just as an apparel line. Nothing else. It's doing over a million a quarter which isn't terrible. I mean, it's an it's an accomplishment.
Long ago, did you launch it three and a half months ago? Okay. So in the
first call it for months, you're already doing a million dollars a quarter, right? And so for people to understand kind of what that means if you just annualize that that's four million dollars an annualized revenue. And then if you put some sort of multiple on that, let's call it a 4X multiple right from our kind of a fast growing business. You've got a business that essentially is worth 16 million dollars already if you were to go sell it today, which is
pretty good, but it's a it's a little
Different that's I think the Forex multiple that's more like Tech stuff. This is kind of just like an apparel line that's based off of me being a little dumbass like party animal. So I don't think it could be just the apparel line itself. I don't think it can be flipped for Forex and I don't think it can can go like anywhere crazy until we turn it into a website an actual business like with real structure. But yeah, I mean that those numbers do make sense for X with a million per quarter. That's
This is why we're doing the podcast because I'm going to teach you how to turn that business into 250 million dollar business and just keep scaling it because basically what you want to do, right? This is a perfect example as you're building the business what you're what you're looking for is you can pull cash out of it today. Right? Let's say you continue to scale from a million a quarter to two three four five, whatever it goes to and that cash is great. But ultimately where you're going to build real generational wealth is by selling the business at some point right owning equity and kind of having an exit or liquidity event and the way that you are going to optimize for
Much cash as possible during that event is to build the business in a way where you get the highest multiple possible. Right? So things like the growth rate the gross margin and all that stuff that goes into the valuation of the business. You can do things. Now as you're building the company to position yourself, so maybe rather than get one or two x Revenue, right? Could you get four or five because you get seven or eight and as you kind of really crank on that multiple, that's where the generational wealth comes from because you're doing the work right? It's just being very strategic about. Hey, I'm
Missing this so one day when I do sell it. I don't make 20 million. I make 250 million,
right? Yes. Did that those numbers those numbers sound? Great. Tall everyone listening right now. Those numbers sound crazy, right that's years down the road, but anybody can do it anyone can do it that's watching this right now. Anything is possible you you can do it. It's crazy to hear. I'm a I'm a 21 year old kid that parties and and I'm hearing these numbers. It's like you guys everyone that's watching.
Right now are listening. You guys are probably in school studying like actual real things doing real jobs. You guys can do this just stay tuned for the podcast. We're going to talk a lot more on how we can do it and how you can get to those numbers 250 million. Imagine what you can do with that. What would you do with it? Buy my mom a house a few cars and then more investing Obviously good answer good answer. Yeah. All right before we wrap up top.
Talk a little just
about what do you want to get out of this podcast? We're going to bring on a lot of people Mark Cuban is going to be the the first episode and so these are experts in their field. They've been super successful. They've got lots of knowledge to share but like what do you want to get out of it as we have these conversations over the coming months
Making Connections is honestly better to me than investing in something that I'm not like,
Close with like if I invest in a company that I don't really know the owner. Well, I just put money down because I have it and we don't have like a relationship. I'm not going to put in the work on my end to like help them. Once you develop these relationships you can make millions and millions together. Just keep going keep investing with these people you get like putting these decks with like just a lot of different things. But I with with this podcast I want to I want to teach everybody.
We're not gonna go broke guys are not gonna be one of the the people that that go broken five years you're going to see some hype house kids probably doing Tick-Tock dances on the side of the road for cash while we're just kind of just straight balling over here. I want to I want to I want to teach you guys I want pomp to teach you guys. I don't really know anything on the now this I wanna I want to learn this just as much as you guys probably do
listen, you know what they say one of the best lessons in businesses your network your network is your net
Net worth right the people, you know the network that you build that ends up actually helping you build wealth. And so I think that's a big piece of it. So you definitely understand that. All right guys. Listen, this is gonna be a lot of fun. I think Bryce and I are both really excited about this and if you can make sure that you subscribe to the podcast go share this on on your favorite social media channels, and we will bring you I think all kinds of fire every week for the next couple of months.
We'll see you guys next time Mark Cuban
Pease subscribe like comment follow do all that good stuff. I will see you guys next time.
