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Radio is the integration of both talk and music—they live very symbiotically together. And if you look at most podcasts, they have a music introduction already. There are sound effects in a bunch of them, too. So, this combination or this belief that normal talking can be improved with music or music can be improved with talking breaks has been here
forever.
Gustav Söderström
Many Podcasts Have a Musical Component
The Present Future of Audio: Talk, Music, Video, Interactivity
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