Writing and reading is a transaction. The reader or the viewer is giving you a very valuable commodity, which is their time and their attention, and you've got to give them something. You can't just put some crap out there and expect that they're obligated to read it or watch it—because they won't watch it.

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Steven Pressfield

Working in Advertising Taught Steven Pressfield 'Nobody Wants to Read Your Sh*t'

#501: Steven Pressfield on The Artist’s Journey, the Wisdom of Little Successes, Shadow Careers, and Overcoming Resistance

The Tim Ferriss Show

Topic: moment

Working in Advertising Taught Steven Pressfield 'Nobody Wants to Read Your Sh*t'

Working in Advertising Taught Steven Pressfield 'Nobody Wants to Read Your Sh*t'

#501: Steven Pressfield on The Artist’s Journey, the Wisdom of Little Successes, Shadow Careers, and Overcoming Resistance

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4:17

Working in Advertising Taught Steven Pressfield 'Nobody Wants to Read Your Sh*t'

#501: Steven Pressfield on The Artist’s Journey, the Wisdom of Little Successes, Shadow Careers, and Overcoming Resistance

#501: Steven Pressfield on The Artist’s Journey, the Wisdom of Little Successes, Shadow Careers, and Overcoming Resistance

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#501: Steven Pressfield on The Artist’s Journey, the Wisdom of Little Successes, Shadow Careers, and Overcoming Resistance

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